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PACKAGING REVIEW BY FIREFLY
14th Jul 2022 | Posted by https://firefly-uk.com/journal/chocolate-packaging-unwrapped

PACKAGING REVIEW BY FIREFLY

In today’s competitive landscape, chocolate packaging has become a canvas, an opportunity for brands to distil their unique personality and tell consumers exactly why they should pick them.Playing with pattern, The Chocolatier have positioned themselves at the premium end of the market with their opulent packaging. The brand have fused cut-out geometric shapes with detailed, hand-drawn illustrations to create a collage effect, whilst the subtle use of gold foiling and art deco lo …